When you send email from a new dedicated IP address, inbox providers don’t trust you right away. They want to see proof that you’re a reliable sender. If you skip the warm-up process, most of your emails will go straight to spam.
That’s why IP warm-up is essential. With Mailivery, you can connect your SMTP that runs on a dedicated IP and automatically send emails to a network of active mailboxes. Those mailboxes open, reply, and engage with your messages, which builds the trust signals you need to improve deliverability.
Mailbox providers judge every sender based on reputation. If a fresh IP suddenly pushes thousands of emails, they treat it as suspicious. The safest way to earn trust is by starting small and showing consistent engagement.
A proper warm-up looks like this:
Think of it like building a credit score. You can’t get approved for a large loan without first proving that you can handle smaller amounts responsibly. IP reputation works the same way.
Within a few weeks of steady sending and real engagement, a dedicated IP can go from unknown to trusted, which means your marketing campaigns are far more likely to hit the inbox.
Warming up manually takes work. You would need to send test emails, track replies, and adjust sending patterns every few days. However, an email warm-up tool automates all of this while giving you better engagement than you could ever create on your own.
Here’s what Mailivery does for you:
By handling the heavy lifting, we accelerate trust-building for your IP and helps you reach the inbox faster.
Even with automation, there are warm-up rules to follow if you want the best outcome.
Warming up a dedicated IP is the foundation of strong deliverability. It’s the difference between inbox placement and wasted effort. By starting small, scaling gradually, and showing consistent engagement, you build a reputation that inbox providers trust.
Mailivery makes this process painless. With automatic engagement, customizable schedules, blacklist monitoring, and detailed reporting, it’s the easiest way to warm up a dedicated IP and keep it healthy long-term.
If you plan to send bulk email from a dedicated IP, don’t leave reputation to chance. Start warming up with Mailivery and set yourself up for inbox success.